Inspired by billionaire Elon Musk’s vision of a brighter future, Linda Jacarino expressed her joy in bringing her vision to Twitter and helping transform the social network.
On May 13, Twitter’s new Chief Executive Officer (CEO), Linda Jacarino, expressed her desire to contribute to helping transform the social network into a brighter future.
It was Yaccarino’s first interview with the media since reports surfaced that she was in talks to become Twitter’s next CEO.
On Twitter, she said she was inspired by billionaire Elon Musk’s vision for a brighter future, and expressed her joy in bringing her vision to Twitter and helping transform the social network. .
She emphasized that user feedback will play an important role in building Twitter 2.0.
On May 12, billionaire Musk appointed Ms. Jacarino as the new CEO of Twitter. In announcing the appointment, Mr. Musk confirmed that Yaccarino would help create a multitasking app capable of providing a range of services, such as peer-to-peer payments.
Yaccarino was previously Director of Advertising at NBCUniversal, part of the global media conglomerate Comcast. Musk’s selection of a CEO with advertising experience indicates that digital advertising will continue to lead the field. advertise. Twitter’s business focus.
Appointing a new CEO for Twitter would give him more time to work for electric car maker Tesla, he said.
Billionaire Elon Musk bought Twitter for $44 billion last October, becoming the company’s owner.
He performed “major surgery” shortly afterward, swiftly firing CEO Parag Agrawal and other top leaders, and laying off half the workforce in November.
Many advertisers have stopped using Twitter’s service because they fear their ads could appear next to inappropriate content after the company laid off nearly 80% of its workforce.
Musk himself had to admit that Twitter’s ad revenue has plummeted.